Connected Ideas: This is How (and Why) Collaboration Will Make You Be More Creative and Successful

We all want to excel at almost everything in this world to make life easier for us. I mean, if we were good at everything, we could get the job we want easily, get salary raise fast and basically do anything we wanted because we just could. However, what we often forget is the fact that we are not perfect. There is always something lacking in us, but the best way to put it is; we can’t do everything… alone. For that reason, there comes the saying “everything will be fine when we are together.” Yes, humans are born social beings, which means we can’t do or live alone. I may work as a content writer, but to be honest, I do my work best when I collaborate with the web design team. When I think about this, I can’t help thinking about you as well. This time, I’m going to share my experience working together with the web design team in my office despite being in different teams to build high quality website together. Keep reading this article to learn more!

If you are a business owner looking to improve your business website, there are several aspects that you need to understand in order to achieve the high quality website that you desire, especially in the design and content area. These are what you need to do first:

Gather your employees from different teams together
Create a new project that connects your employees together
Make sure everyone has their own part but there is a part where everyone works together
Help them discuss and share ideas with each other
When everyone has done their part, start to collaborate
Don’t forget to celebrate your achievement and well-built friendship

Well, that’s when we are talking about collaborating with people within our company. We know that collaborating doesn’t always have to be with people inside the company, right? Yes, I’m also talking about collaborating with other companies. A while ago, I saw a skincare-focused company collaborating with a makeup-only company in an event. Let’s say the skincare company is called Ellie and the makeup company is called Lily (both are not real names, though). Both companies agreed to collaborate with each other and create a project together for an upcoming event called Beauty and the Feast where beauty products open their booths in that event alongside with food booths. They also named their project “Ellie x Lily in Beauty and the Feast”. The project went really smooth and it gained so much attention from Ellie and Lily royal customers. How did they achieve this? Almost using the same method as the points I have mentioned above, this is how you collaborate with other companies:

Gather your employees and ask for their opinions and suggestions for this kind of collaboration
Collect names of the companies and what industry they are from
Select one up to three companies that you think will be beneficial for the project
Learn more about the companies’ values and how they work
After reviewing thoroughly, choose only one of them that suits your company’s values
Contact them and meet them personally
Communicate ideas with them and see if they agree to collaborate with you
If they decline your invitation for collaboration, try the second or the third company you have chosen before, but always come with plan B
If they accept your invitation to collaborate, make sure to gather your employees and they also gather theirs
Interact, discuss, have meetings arranged and socialise if you want to
Make sure you and your employees use polite and friendly language and manners when communicating with the other company

So, why is collaboration advisable for us? These are why:

You and your company will get the opportunities to grow
You will learn more new stuff
You will value friendship more
You will strengthen your relationship with other companies without unhealthy competition
It will boost and improve your brand awareness
It will boost customers’ interest in your products

…and guess what? You don’t have to be a designer to make this happen. You can do this anytime as long as you have plans for the future. When you can incorporate insights from a wide range of individuals, including non-design team members and prospective customers, you will be better positioned to create a usable, innovative interface that helps your company stand out.