Month: August 2016

How to Build a Killer Content

Posted on by Mario

How to Build a Killer Content → Keyword Map for SEO-01

Have your content been highly targeted? As web developers develop a website is a thing but optimize a site is another thing. Content is part of webs that is usually optimized. The better optimized your content is the more engaged your site with better SEO result. In fact optimized article will easily turn your marketing campaign into a successful one. Below are some tips that can show you how to build a killer content.

  • SEO Cartography

Creating a map for SEO keywords is terribly helpful in terms of figuring the best possible keywords for your content. There are many tools that can assist you in providing good data for your SEO cartography although you cannot wish for great software to do this right now. You may have done it through the old ways by using Excel or Google Spreadsheets, either one work fine. However, in order to get better data, you can use other tools, such as screaming frog or stat to help you collect best data.

SEO cartography

  • Columns

All SEO engineer wish that all of their keywords mapped to all their URLs. However, reality rarely comes as exact as we wish for it, for example, many SEO engineers discover that some keywords don’t have any URL or you probably have some URLs for which you have no keyword. Essentially you haven’t intentionally targeted a keyword with that page yet, and this might actually help you prioritize and try and do some of that.

So, asking questions like, how much search volume does this get? You’re going to try and estimate or use a tool to give you a grade around the title, the content, maybe the URL itself, load speed, and engagement. You can find out the engagement by browsing the rate or time on site or pages per visit or some combination of all of those things.

Moreover, in order to get data becomes more accurate you might consider adding things like these:

  • Anchor text if you want to analyze your internal and external anchor text.
  • Google Search Console click-through rates for some of the keywords here and add that data in. We all know Google Search Console, not phenomenal data, but sometimes can be useful.

If you’re trying to prioritize a big keyword research function, you might have more keyword-driven metrics, like the things in Keyword Explorer:

  • Keyword difficulty
  • Click-through rate opportunity
  • Important Score, your custom Important Score, your potential. You might order these differently based on those kinds of things.
  • Page level conversion rate. How much does this contribute to content that converts on my site? How well does it convert directly? Those types of things.

Proceed to the Route

So, what are the benefits that SEO cartography may provide to you?

  • Identify keywords that have no content mapped to them
  • Identify on-page opportunities to improve
  • Identify content without intentional keyword targeting
  • Identify link building needs
  • Prioritize and focus your work

5 Tips for Ergonomic Mobile Interfaces

Posted on by Mario

mobile user interface

Ergonomics design has been very popular in design world recently. No wonder, every good web designers or graphic designers will absolutely considering the ergonomic design when it comes to mobile design interfaces.  But do you know what ergonomic mobile interface is.  Ergonomics has always been very important to industrial designers, but it’s becoming increasingly important to digital designers since we no longer use a keyboard and a mouse, but we use more physical activities, such as tap, pinch or stroke them.

This new physical activities demand designers to not only think about how a design looks and feels, but also the physical aspects of using it. So, how can we create a mobile design that is comfortable to use as a result of being ergonomic.

  1. Design for Multiple Holds

If you keen enough to observe how people hold their mobile devices, you will discover that they use variety of different holds. Therefore, creating a design with multiple holds in mind is important. For example, you need to test your designs out across a range of holds to see how comfortable your design on each of them.

  1. Design for Thumbs

Thumbs is the most used body parts when it comes to gadget. In fact, thumbs drive the majority of all smartphone interactions. This is because thumbs are exclusively used when a mobile is held in one hand and heavily used when it is held in two hands. Therefore, you should create tag targets which are slightly bigger than your fingers. A good tap targets should at least 44 x 44 points (16x16mm), with at least 7 points (2.5mm) between them. Bigger target is always better rather than the smaller one. However, if you still want to make a smaller target, you better not go any smaller than 44×30 points (16x11mm). This size can be used as a standard in making tap target in any device.

  1. Place Popular Controls in Reach

Locating links and buttons in easy to reach place will ease your user interactions. The middle and bottom is the most favorable place to locate any controls, buttons, or links. Moreover, you should be careful when placing the menus at the bottom corners, since it will easily lead to a tricky tap, especially when a device is being held in only one hand.

  1. Place Content above Controls

To prevent any disruption or halt when you are playing the content as they tap the screen, always try to place content above controls. Moreover, you also need to put key information outside the screen area to avoid any finger or thumb’s disruption.

  1. Design with Portrait Mode in Mind

Although, you can choose either to use smartphones vertically or horizontally for the majority of the time, horizontal is usually used for particular tasks, such as viewing videos or photos. Of course a mobile design should ideally support both vertical and horizontal modes, but unless you are designing a video or photo-heavy site or application, please always design with portrait mode in mind.

3 ways to optimize images for better performance

Posted on by Mario

http://yourwebsitefirst.com/wp-content/uploads/2016/08/5-ways-to-optimize-images-for-better-performance.jpg

Since speed plays an important role recently, therefore make sure that your web have faster performance is the key to make your traffic thrives. One of the ways that you can do to increase your web speed is by optimizing images for better performances. There are many ways of optimizing images but, we will tell you the three common ways to optimize images for better performance, such as follow:

  1. Correct Dimensions

One of many mistakes that are often made by web developers is to use the wrong dimensions which worth mentioning for completeness that usually happen when displaying a thumbnail for a larger image elsewhere.

<img src=”threepwood-retina-2x-large.jpg” width=”140″ height=”84″>

Avoid any larger image and setting its dimensions with code since it will make your page size to explode, especially when you consider how many thumbnails many pages have on them. Furthermore, you need to ensure that the dimensions of the actual image and the area in which it will be displayed are the same.

<img src=”threepwood-140×84.jpg” width=”140″ height=”84″>

Responsive images are a different story of course, but same principle applies of not, for example, serving and scaling desktop retina images on mobile. For this problem, an excellent service that makes that process much simpler.

2. GIFs and PNGs

PNG was actually the product of GIF which has been improved; however, the function still shares the same practical purpose unless in terms of making animation as GIF-including transparency-but with the benefits of smaller file sizes. You can either re-export them from your graphics app as PNGs, or use convert from ImageMagick to batch process them on the command line, depending on your preference and how many GIF images you have. Moreover, bear in mind to use a lossless optimizer to run the new images you create.

3. Progressive JPEGs

JPEG has two main loading strategies, first, ‘baseline’ loads from the top row of pixels down to the bottom, and ‘progressive’ loads a complete which is extremely pixelated and then gradually sharpens it. The trade-off here is not so much about file size but of perceived speed.

In fact, in order to input.jpg to a progressive JPEG called output.jpg., you can use convert from ImageMagick.

convert -strip -interlace Plane -quality 80 input.jpg output.jpg

You can also simply set that as the output argument as well, if you want to overwrite input.