Tag Archives: ux

4 Ways of Boosting UI Design with Vibrant Colours

Ways of Boosting UI Design with Vibrant Colours

Colour has strong effects and impressions for almost everything. When you come into someone’s house, the first thing you would notice is the colour of their house and how it gives you different kinds of vibes depending on what combination of colours it has. That’s why; colour has the most powerful influence for all designs. Not only can it trigger different kinds of reactions, emotions, or moods, it can also boost the audience’s impressions upon seeing it.

The same thing applies to UI design too. For a web designer, colour in UI design is very important because it can draw attention and influence the reaction of the people who see it. Nowadays, designers use vibrant colours for their design. Vibrant is generally used to describe bright and intense colour, although vibrant isn’t a precise colour term, since people will use it differently. Bright colours with cartoonish designs are usually good for entertainment designs and elegantly minimalist colour and styles are well-suited for business designs. Therefore, vibrant colour is one of the biggest UI design trends of 2017.

What makes it unique is that vibrant colour can be applied in different ways and styles to design. In this article, we are going to explore the ways of boosting UI design using vibrant colours!

1. Monotone
Monotone is one of the most popular ways to use vibrant colours for a design. It is easy to create and makes text very readable. Monotone palettes come with a single colour with a mixture of shades and tints. Choose the colour that matches with your message. If paired with perfect typography, monotone colour schemes will create a really amazing look,.

2. Duotone
Duotone is an image created from two colours. It can be either two shades of the same colour, or two different colours. Duotone enables you to express an image with the emotional elements from the combination of any colour. Different colours can stir different kinds of emotions, depending of which colours and its combination you use. For example, the combination of soft and simple colour can represent business-like atmosphere, while the combination of bright colours can express happiness with a positive mood. It also adjusts the colour variations in an image. That way, the text can be placed anywhere on the image and is still perfectly readable.

3. Gradients
Gradients in the combination of the same colour that illuminates from light to dark can give the impression of modernism. It can also improve visual communication, whether it is a full gradient background or smaller places for the gradients. What makes smaller areas of gradient easier and more interesting is that you have more options to be creative with this technique, and when applied in smaller spaces, it can be visually attractive to play with multiple colour pairs.

4. Overlays
Overlaying is the application of semi-transparent coloured box covering an image or a video. It has been a popular design choice for a long time because it is easy to create. However, you have to be careful in setting the degree of saturation and transparency of the colour, because you have to make sure whether the text is still easily readable or not.

Now you know the ways of boosting your UI design using vibrant colours! Whatever you choose between these 4 types, make sure you put the text with the right colour combination so that the text is easy to read and the design is interesting to look at.

5 UI Choices that Damage UX

7 UI Choices That Damage UX-01

User experience is one of the most important factors from every product and UI has become one of the elements that can determine great UX. However, not all UI are great for UX as some UI will bring bad effects for your UX. Yet there are still so many websites that push certain design trends which actually cause negative UX. Some web designers may not understand that some UI may be bad, but some may do it on purpose. So, if you don’t know which kinds of UI that is good or bad for your UX, you better read several points below.

  1. Unwanted Modals
    The idea of a modal window is a smart concept. It allows developers add concept over the page without the need to open a new tab. But the real problem is the unwanted modals not the modal windows for they always drag down the user experience. In fact, you can find three different types of “unwanted” modal popups:
  • Exit intents which open when the user’s mouse leaves the page body, usually hovering the browser tab,
  • Timed modals that open after a set amount of seconds;
  • Scroll modals that open after the user scrolls a certain distance down the page.

From the above information, you need to re-think whether it’s worth it to apply an unwanted modal popup to your website. For it will annoy your users to get a higher conversion rate. But these unwanted messages also give modals a bad name, which is tough because they serve a real purpose in UI design. These can be used wisely, like with modal signup fields or information-based modals triggered from a user’s mouse click. Or you can make it annoying by just make it appear from out of nowhere.

  1. Guilt in Copywriting
    Guilt copywriting which appeared in modals had become a trend for years ago. This kind of copywriting annoys users but increase signups. You can find this type of copywriting in many sites. In fact, this writing can also appear in sidebar fields or in-content opt-in forms. This copywriting will make you feel guilt instantly as you close the window. For example, the subscribe button looks ordinary, but the cancel button might read “No thanks, design is not my hobby”. This strategy might work well from a marketer’s standpoint, but certainly holds little value from a UX standpoint.
  1. Slide-In Ads/Offers
    Sometimes in web you will find a small box slide into view from the side. This box is usually a feedback box for user testing, or it might be social sharing links or even a discount promotion. This is a good idea to get user’s feedback. But just don’t use it too much, at least 2 different slide-in boxes on either side of the page, not 3 or more.
  1. Nav Menus Without Padding
    Navigation menu in every site usually has padding around them. But, you’ll find that some padding isn’t clickable unless you click on the exact block area of the text itself. You need to take 30 seconds to move CSS padding from a link’s container element to the link itself. Even though, the navigation is still the same, but now users can click the link and the space around the link.
  1. Paginated Listicles
    Another UI design which can damage your UX is content with one-item-per-page listicles. This is because few persons will enjoy clicking the “next” button constantly to read through a clickbait post. Unfortunately, there are many websites that use this kind of UI. It is mostly about page views and ad revenue more than anything else. So, it needs not only the work of designer but also the work of webmasters to prevent any multi-paged articles.