digital

4 Tips to Stay on Top in Digital Marketing

Posted on by Mario

ways to create attractive user interfaces

In this digital era, your digital marketing techniques are your best weapon to win customer’s heart. Many tips are offered in order to make you stay ahead of the curve as digital marketing evolves. In fact, there are many types of digital marketing and it doesn’t matter whatever your digital marketing are, whether it is SEO service, mobile apps, digital TV, or traditional media, you are going to need these 4 tips below.

  1. Join a Linkedln Group

Since Linkedln is one of the best places to make connections, it will be a better place for a director who’s aspiring to a C-level position. In fact, there is one quarter of all fortune 500 C-level excess have a profile there which has caused it is a fastest ways to meet your virtual mentors and role models.

  1. Planning for having a Digital Marketing Conference

In order to enhance your creativity and goal, having a digital marketing conference can be one of a good solution. In fact, you can find any digital marketing conference for every skill and niche. If you want to have content creation ideas, you can visit the Copyblogger Authority Rainmaker conference with marketing experts who will discuss more topics about design, content, traffic and conversion.

  1. Track Your Successes

Figure out in what scale you can define your own success, moreover challenging yourself to do beyond what you have achieved will help you grow. You could be a leading in your digital marketer in your company, but with nothing to prove it, you are nothing compared with your other ambitious co-workers.

  1. Leverage Your Skills

Nothing stays the same in digital marketing world, so keep your skills up to date through taking a class is the only way to survive in this field. But, first of all you need to identify which of your skills need to be brushed up and work on to it. You can learn how to integrate digital marketing into a brand’s overall strategy, develop a content strategy and more through Mediabistro’s online course Fundamentals of Digital Marketing.

5 Signs You’re a Digital Marketing Expert

Posted on by Mario

5 Ways on how to be a Digital marketing Expert

Since the advance of digital era, digital marketing is terribly needed that causes digital marketer profession sounds big and scary.  If you work as digital marketer, have you ever wondered on how expert your skills are compared to other digital marketers out there? If you have no idea about how good you are in this work, you can read the 5 signs that will help you rank yourself.

Understand SEO & SEO Service

One of the ways to be a good digital marketing is to understand how SEO and SEO Service works. SEO is as old as internet search, even since there has been internet search, there has been search optimization. Due to the algorithm update the tactics may change over the years, but the core idea remains. If you know what SEO stands for, we assume that you understand about a huge component of digital marketing.

Understand what a “Website Conversion” is

In online marketing language, “conversion” means money – or an act that take you one step closer to money. The act of conversion includes, analytics, conversion optimization, split testing, etc. If you include this term with deep understanding about what you are saying, you have some definite digital marketing chops.

You Believe that “Content is King”

This phrase is first published in 1996 by Bill Gates and has been popular until today, especially in digital marketing where everything is all about content. The forms may come from different places and forms, but the core is still the same. So, it is a good sign if you truly believe that content is a king.

You’re Comfortable on Facebook

Many things can be done in Facebook, especially for digital marketing, you can create from Facebook groups to Facebook ads to Facebook organic reach, so if you do not get along with this social media, your campaign is not complete.

You Have Snapchat 

Snapchat has been listed as one of the fastest growing social networks, so try it out can be a great idea to reach new prospective customers. If you have a Snapchat account then we assume you keep yourself up to date with the current trend which is good for your digital marketing campaign.

The Face of Digital Marketing in 2016

Posted on by Mario

The Face of Digital Marketing in 2016

As digital world is the most dynamic one, the way marketer promotes their product and service in digital world is also developed. Every now and then, they keep experimenting the best way to reach digital audience’s attention and influence them to buy. We know that this job is not a piece of cake, especially if you are basically not a marketer but need to understand about digital marketing. Here we give you a light review of the face of digital marketing that will become a trend in 2016, so whatever your job is you can use these points as your marketing compass.

  • Visual Story telling will continue to dominate

Since the screen on our mobile is getting bigger and the technology is getting even better, marketing propaganda has led image as the main actors beside text. However, if you utilize SEO service to help your website gets better rank in Google; you still need to consider the amount of your text in your content as Google loves text beyond images, while oppositely images provide a better way for marketers to display their advertisement in a more immersive way to reach and satisfy digital audience.

This is why in 2016; there will be more videos to real-time images of brands but still considering the amount of text on it. The benefits will be for thus who are creative.

  • You need to know your customer better

According to the latest research, people spend nearly two hours a day browsing on their smartphones which make it more challenging for brands to compete in the sea of content. However, it’s not all about being creative, now your content should be also more engaged and personalized; this includes being more timely.

On our platforms, we can start marketing based on insights derived from real people, which means that a brand’s message can be delivered at the right time, to the right person, using the right advice, in the context of what they are doing at the moment. In 2016, marketers should take advantage of what is available to them and really focus on unlocking the power of big data and combining it with creativity. If you get it right, the opportunity is huge.

  • Converting to the ‘elegant sale’

To get people’s attention, ads should struggle to be authentic; and above all, there is an element that should be fulfilled in order to sell products. In fact, cool brand work can sell products, and great DR work can build brands. Therefore, using an elegant sale is the best way to reach more targets in 2016, oppositely, it is way better to reduce destroying the silos by avoiding speaking only about our product or services and brand advertisers are missing a trick by not supporting their brand messages.