Month: February 2016

5 Things Instagram Can Do For Your Service-Based Business

Posted on by Mario

How Your Service-Based Business Can Rock Instagram-01(KAMIS 180216)

Mostly people relate instagram as a media for photo sharing, but not many people know that it can be the most powerful social media tool for your business, while in fact, it can. But, because of it focuses on visual content, especially images, the problem comes when your business is not photogenic. Let’s say you run a service which is better heard than seen, for example SEO services, does it mean you cannot use instagram as part of your promotion campaign? Don’t worry because we provide you with some solution here.

Offer Up Tips

Visual content is the way out for your service skills, when you have nothing to show for. In fact, with a strong visual mixed, text can produce valuable social content that your followers will like it.

Show Your Service in Action

Because of no visual product that you can display, so why don’t you show the result of your service? HR block is a good example for this one. The tax preparation company may not have an interesting thing in their office, such stacks of paper everywhere is not fun at all in camera, but they do a great job of showing off what your tax return can do for you.

Check Your Calendar

Make a big day or major events as your main topic, for example, days that you should take into account are holidays, big sports games, anniversaries of famous birthdays, or those fun holidays that always exist every now and then in the internet.

Latch On to a Hashtag

Don’t underestimate the power of hashtag since one of the best ways to get the crowd’s attention is by exploring trending hashtags. It expresses to customers that you’re totally on the same wave length by posting something we can all relate to.

Show What Happens Behind the Scenes

The idea is to get the interesting side related to your work, so if your crew and office is part of the interesting things, why don’t you show it, in fact it may be the main selling point beside your service skills. Moreover, a crowd of pleasing employee can remind your clients that they’re due back for a visit.

3 Easy SEO Tips to Enhance Your Site’s Rank in Under an Hour

Posted on by Mario

easy SEO tips to boost your site in under an hour-01(SELASA160216)

Having a great website only is not enough as you need to optimize it in order to bring more people to it. Therefore, knowledge about SEO service becomes important, but there are many people who still feel reluctant to master this area, some of them even too afraid to start it. But, SEO is no rocket science, it is all about logic, so as long as you have good logic thinking, you will find it out. Here are several SEO tips that can help you reach a higher rank in Google.

  1. Utilize Anchor Text

Having anchor text on your site is a good thing for your SEO. Anchor text is simply text that visitors can click on to be taken directly to another web page, either on your site or anywhere on the internet. Effective anchor text should exist to help users navigate your website and find what they are looking for.

It should also include keywords and phrases related to what you do. If you own a shoe store, for example, the words, “check out our selection of children’s shoes,” on your homepage can link via anchor text to your online store that is stocked full of – you guessed it – children’s shoes. Anchor text is a great way to boost your SEO, but keep in mind that excessive linking or anchors that don’t really help your readers can raise red flags with Google.

  1. Add Alt Text to All Your Images

Even though search engine may be great in analyzing the text on your site, but it still finds difficult to examine the images on your site. Therefore, search engines will use “alt text”, a concise written description about each image on a website to understand what’s displayed in a photo or graphic.  The important point in writing alt text is to ensure that you describe accurately what is shown in the image, but also try to include the name of your business or a few keywords related to what you do.

  1. Connect Your Site to Your Social Channels

Not many people know that social media has impact on Google’s rank. So, being active at Facebook, Twitter, and Instagram is an essential part of boosting your SEO. Moreover, you also need to ensure that you include prominent icons for each of your social network, linking directly to your profile on each site.

3 Common Mistakes on Web Design World that Can Ruin Your Website

Posted on by Mario

common web design mistakes that can kill your website-01

In online world, a website is everything to your business. In fact, it can be the face of your business, so, creating a respectable and beautiful design is a must. A beautiful web design with gorgeous templates and endless online tools will be your web power to attract more people comes in to your site. But, still there are some errors happen in designing a web. If you are web designers wanting to avoid these common mistakes, then we caught you in time! Since, you can learn several common mistakes in web design through the points below.

Clutter Is Killing Your Buzz

Some designers think that having many functions button is the best design while actually “ less is more: is a truism because it is true as overwhelming your site with so many stuffs will make your visitor’s attention get quickly distracted. Therefore, to avoid being too clutter, you need to provide more “white space” – a portion of your site that is entirely clear of content. The purpose in using white space is to focus the visitor’s attentions at what’s really important, for examples are the checkout button or portfolio images. White space is technically an empty space which will be fulfilled with the purpose of making your site better.

Your Site Is Harder to Navigate Through Than Uncharted Land

Having a sloppy navigation button is a big no-no, as it is really important to have a simple and intuitive navigation flow. This is because, if your visitors feel difficult to discover how to browse through it, they will lose their mind and this will cause you to lose your traffic. To prevent this risk, devote some time to planning your site structure from the very beginning, even before you begin designing, you need to consider several things, such as, how many pages, what should be the page order, how visitors move from one place to another, and etc.

Images So Bad They Look like They’re Censored

Another way to have a great web design is by avoiding any pixelated photos, as people will think that the internet went back to 1998; when the image is accidentally cropped to show the top of your head rather than your face, then it is impossible to see the connection between your website’s purpose and the images you use – that’s when we have a problem.

Site images should be there for setting the right mood and illustrating something about your brand or about your company. So, get rid all of the images that you think do not perform these purposes. Moreover, you need to make sure to apply only high-quality files on your site.