What makes you feel confident that your websites can compete with other billion websites online? There is a lot of competition vying for your audience’s attention out there. Even though, they do not compete you directly, but these websites will distract audience’s attention to your website. Therefore, you need to find some ways to make your websites look outstanding from others. Here are 3 ways to do that.
- Be surprisingly awesome
If you create a website for selling intended only, your website can lose its surprise element. Therefore the point is not only selling but be truly helpful and surprisingly awesome by showing your human side and be unexpected. You can also ask your web designer to put great graphics or image to make your content looks good.
- Build Your Reputation
As Google expects something organically, reputation sometimes gets overlooked. In fact, actually there are a lot of steps you can take to help build your reputation and trust. For example, an e-commerce store may want a lot of reviews on their site, and a service-based company may want to highlight reviews from customers on social media sites like Facebook.
Actually having a good reputation is all about making your audiences feel comfortable and safe about your company, by this you can ask them to share their experience and this is one of the first steps to building your reputation.
Moreover, to lead customers give you some reviews you need to just simply tell them politely about how much that reviews will mean to you. Honest reviews will give a good influence to other prospective buyers to decide whether they will buy or not.
Another way to build your reputation is by sending out reminder emails, including your Yelp URL on your receipts and do not forget to thank positive viewers on social media for leaving you feedback.
- Make Everything Easy to Do
If you want to have their money, don’t make your customers feel the need to put extra time or energy to you. For example, you can make it obvious and simple for them to download your book, make a purchase, or whatever you consider converting. To keep their attention you need to make sure that everything is obvious and clutter-free. A good place to start is with UX testing to see if your site and conversion path are as user-friendly as they should be.