Almost half of the world population now connects with the Internet. This makes the internet become a large market for any business. If you want to do business, a huge market must be an interesting topic for your ears. In reaching that kind of a huge market, having a website is an important part way to achieve that. This is why we need a website to expand our business, especially in online business through website development. Here are more detail reasons why you need a website.
- Promoting Your business
In the olden days, business relied on static/printed advertising, however, these days where we live in a digital era, static advertising can be put on a website and turned into something more interesting with the touch of graphic design. It can be more dynamic with nice graphics and movement. The advertisement on the web can be made more rich with the addition of pictures, text, tables and many others things which are felt necessary to be put in order to grab your prospective customer’s attention.
- Others can preview your shop 24 hours
By providing a website, you employ a machine to work for you. It does not recognize the word tired, so even when you aren’t at work, yours website is. It lets people access your shop even it if is 3.00 a.m. Your customers can get to know yours products through their time, not your time limitations.
- Finding New Clients
Like it is said in the beginning that internet is a promising market, it is true that more and more people are searching for everything online. Even word-of-mouth promotions will need a website to support it, for example what will you do when people recommend a shop to you, certainly, you will find out some information about it online, right?
- Maintain Your Faithful Customer.
You can serve your old customer in more efficient support, information and resources. Moreover, you also can understand your consumer more. Since, there are Google analytics and website stats that can tell you the age, location, gender, “affinity categories” (technophiles, music lovers, games etc.) that can attract your visitor’s interests and actions. In addition, by tracking their progress through a website, your visitor goals can be defined from what content on the sites which inspires them.