If you are an expertise in making apps, but are wondering how you can get more download? Well, learn about SEO can be a good idea. In fact, SEO service as well as ASO (App store optimization) can help you to generate more downloaders. This is in line with a 2013 study by Nielsen which revealed that over 60% of users find and ultimately download an app they found while searching in the internet. So, wait no more to optimize your website and see your selling increase rapidly.
The first stage is to create a website that has been optimized for the search engines (SEO). A good selling site should include your app, show in-app screenshots and videos of how the app works, an FAQ page, and a contact form. Moreover, you are encouraged to place testimonial and reviews if you have some to share and don’t forget to link to the app stores where users can download the app. And the last but not the least is too make your site becomes more responsive so that users can view it easily on any device. Another important technique to increase more traffic and broaden the chance of people to download your app is through incorporating a blog on the site and regularly adding new content will help your rankings on the search engines.
Further step is to discover a list of keywords that you want to target which is very significant for the SEO. For example if your app is about learning English language, good keywords that you might want to come up with are “apps that make your English grammar better”, ”best apps for English lessons”, etc. You surely want to incorporate then on your new website, blog posts, social media postings, and app store pages, once you have a variety of phrases that pertain to your app.
This keywords lesson can also be applied when you want to optimize your app store pages in iTunes and Google Play in hopes of ranking higher and placing prime real estate on the top charts. For example, use the app description as a media for convincing the user that your app is worth downloading.
After your site and app store pages are optimized, you can expand your optimization to websites, publications, and YouTube reviewers which often review apps. Finally, you can also get a backlink from a reputable website to help your rankings or a more tricky way is to offer your app download for free in return for a backlink to your site or app store page.